Where Great
Websites
Begin Come Alive

Websites that inspire, empower, and elevate women's health & wellness businesses

Grow Elevate Expand your health & wellness business with a stunning, functional website

Welcome to New Edge Innovations, where we specialize in creating powerful, beautiful websites for health & wellness brands focused on empowering women. Whether you’re a fitness coach, nutritionist, yoga instructor, or wellness entrepreneur, we help you build an online presence that speaks to your audience and supports your mission to inspire and transform lives.

A Smart Investment For Your Business

Hiring a professional web designer is more than just a cosmetic upgrade for your business — it’s a strategic decision that can directly impact your bottom line.

Check out how investing in expert website design can help grow your business and increase your revenue:

Cohesive Design ⟶ Increased Credibility & Trust

Health and wellness clients are seeking expertise, guidance, and support. A well-designed, professional website creates an immediate sense of trust and credibility with your audience. A polished website signals that you are a reliable and authoritative source in your field, which can be the deciding factor in converting a visitor into a paying client.

Great website design isn’t just about looks — it’s about functionality. A well-structured, easy-to-navigate website encourages visitors to stay longer, explore more, and take action. Whether it’s booking a session, signing up for your newsletter, or making a purchase, the easier and more enjoyable you make the process, the higher the chances of converting visitors into loyal clients.
In today’s world, more and more users are browsing and booking services on their mobile devices. A responsive, mobile-optimized website ensures that visitors on smartphones and tablets have a seamless experience. This is crucial for retaining potential clients, as a website that doesn’t load or function properly on mobile can quickly drive people away, hurting both your reputation and bottom line.
Whether you’re selling wellness products, offering downloadable guides, or accepting bookings for one-on-one consultations, a seamless transaction experience leads to more sales and repeat business. Your clients will appreciate the convenience, and your business will reap the financial benefits.

What We Do

Expert solutions to support your business at every stage

Website Design

Whether it’s a brand-new site or a redesign, we’ll create a website that helps you attract more customers, boost conversions, and grow your business. With a fresh, user-friendly design, your site will turn visitors into leads and make it easier for customers to take action—whether that’s booking a service, joining your latest challenge, or purchasing your newest e-book.

Ongoing Maintenance

Updates don’t stop once your site is live. Without ongoing support, small issues can quickly snowball into bigger problems (and lost sales). We'll keep your site up-to-date, secure, and performing at its best, so you can take "messing with my website" off your to-do list.

Tech Triage

Whether it’s fixing DNS issues, migrating your site, or sorting out email glitches, just hand us the keys and we’ll take it from there. We’ll jump in, get things back on track, and handle the tech headaches—no stress, no hassle, just quick fixes so you can get back to business.

Website Design

Whether it’s a brand-new site or a redesign, we’ll create a website that helps you attract more customers, boost conversions, and grow your business. With a fresh, user-friendly design, your site will turn visitors into leads and make it easier for customers to take action—whether that’s booking a service, joining your latest challenge, or purchasing your newest e-book.

Ongoing Maintenance

Updates don’t stop once your site is live. Without ongoing support, small issues can quickly snowball into bigger problems (and lost sales). We’ll keep your site up-to-date, secure, and performing at its best, so you can take “messing with my website” off your to-do list.

Tech Triage

Whether it’s fixing DNS issues, migrating your site, or sorting out email glitches, just hand us the keys and we’ll take it from there. We’ll jump in, get things back on track, and handle the tech headaches—no stress, no hassle, just quick fixes so you can get back to business.

Getting Started

1

BOOK A CALL – We’ll talk about your current website, your goals for your business, and get to know each other.

2

DESIGN & DEVELOPMENT – We’ll dive deeper and transform your vision into a custom-built website that reflects your brands & drives conversions.

3

LAUNCH & SUPPORT – Launch your new website & start boosting sales, with ongoing support that lets you focus on what matters most – serving your clients.

Behind the Design

Sarah Coffield - CEO

Mom of two, home fitness enthusiast, and white belt in BJJ. I left corporate IT to put my love for women’s health & 15 years of experience to work supporting female-led businesses that empower women through health, wellness, and coaching.

I’m passionate about helping YOU grow your business and share your wealth of knowledge with as many women as possible. 

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